perhaps everyone knew this already, but my informal poll (conducted in the form of lying in the grass yelling at people, mostly) suggests that at least the average denizen of Montreal had no idea, but i guess Old Milwaukee and Milwaukee’s Best are completely unrelated beers!
Milwaukee’s Best is Miller, and Old Milwaukee is Sleeman’s*, of all things. which i find pleasing, as i prefer Old Mil’ to Milwaukee’s best and for no particular reason favour Sleeman’s over Miller, generally (with the notable exception of San Francisco’s “$2.00 Out-The-Door” stickered 40s of High Life).
it doesn’t speak highly, i know, of our powers of discernment that the lot of us were fooled by the rather facile resemblance of a similar supposed patrimony (what Sleeman’s is doing representing Milwaukee is anyone’s guess), or still further that i think this is worth mentioning, but it feels like a Big Deal to me.
it feels like The People need to know.
spread the word, i guess.
(*note: this applies only to Canada, whereas in the USA there is a different Old Milwaukee mark that is owned by Pabst, and doesn’t come in Dry, and certainly doesn’t come in those bottles adorned with classy dames which i think we all assumed were limited edition, like, 3 years ago, but are still around, and for some reason i cannot find pictures of anywhere on the internet)